Benchmark Your Revenue

How To Use The Revenue Dashboard

Simply enter your revenue (or click on the rail) to see how your major sources of revenue compare with others. Use the filters to find stations that are similar to yours. Scroll down (below dashboard) for more information.

What’s my station size?

Size is based on annual non-federal financial support (NFFS). For radio stations, small is NFFS below $800,000, medium is $800,000 to $2.2 million, large is above $2.2 million. For TV stations, small is below $2.3 million, medium is $2.3 million to $6.4 million, large is above $6.4 million.

Where’s the data from?

CPB 2023 Annual Financial Report (AFR). 2024 data will be shared soon.

What other insights are available?

Learn more about your financial information, including trends and additional benchmarks:

Benchmark Your Expenses

10-Year Public Media Revenue Trends

10-Year Public Media Expense Trends

And don’t forget that Local News Catalyst also has more data and insights for you to explore:

Community Data

Funder Landscape

Local Media Ecosystem

Financial Insights

Put the Data to Work

Use the benchmarks to:

Compare your own station’s finances to organizations like yours

Identify where to diversify revenue or rebalance expenses

Support grant proposals or board presentations with credible sector data

Inform budgeting and scenario planning with industry-wide trends

Evaluate whether shared services or partnerships could improve sustainability

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