See where your newsroom fits – and where there are gaps
Understand the broader media landscape in your region: who’s producing local news, what topics they cover, and which audiences they serve. By mapping the outlets around you, you can identify opportunities to collaborate, avoid duplication, and focus your efforts where they’ll have the most impact.
Explore the data
Access information about the local news providers in your region, including:
Newspapers
Digital Sites
Ethnic Media
Local TV News
Public Radio Stations
INN & LION Members
News Deserts
Summary of All Local News Outlets (coming soon)
More Data:
- Local News Impact Consortium’s List of In-Depth Local Studies
- Medill School of Journalism State of Local News report
Put the Data to Work
This data can help you:
➡ Focus your reporting resources on unserved or underserved topics or audiences
➡ Build partnerships for shared reporting, events, or community engagement
➡ Support funding proposals by showing your unique value in the local landscape
➡ Explore shared services or collaborations with other media organizations
➡ Track how the media landscape is changing over time in your region
Strengthen Your Strategy
Combine the ecosystem data with insights from:
➡ Know Your Community to align your reporting priorities with who lives in your region
➡ Funder Landscape to identify funders already supporting local news or civic coverage
➡ Financial Benchmarks to evaluate how partnerships or collaborations might help you reduce costs or expand reach
Use these together to make clear, evidence-based choices about where to focus your newsroom’s efforts – and how to grow your impact sustainably.
Get the Local Ecosystem Interpretation Guide (coming soon)